In our fast-paced, tech-driven world, the way we plan, execute, and experience events has changed. Digital solutions with HomeTown are at the forefront of this evolution, offering innovative tools that enhance engagement, streamline logistics, and create a more connected experience for everyone involved.
The recent THSADA Fall Forum, held on October 8th and 9th in San Marcos, Texas, presented by HomeTown Ticketing, was a perfect showcase of how these technologies are transforming the landscape of school events.
The Power of Digital Solutions
At the forum, Kaitlin McCann, Texas Territory Sales Manager, highlighted the benefits of using HomeTown for your digital ticketing systems.- Online Ticket Sales: Simplifying the purchasing process for all school events.
- Cashless Revenue Reporting: Providing real-time insights into sales and financial performance.
- Seat Maps and Passes: Offering attendees a better understanding of event layouts.
- Social Media Integration: Enhancing marketing efforts and community engagement.
- Fundraising Opportunities: Streamlining the process to boost school programs.
Voices from the Field
We had the pleasure of speaking with three HomeTown customers who shared how HomeTown has elevated their game day experiences and transformed their events while connecting them with their communities.
Lance Moffet, Athletic Director at Hays CISD
With over 30 years in education, Lance Moffet has witnessed firsthand the transformation of school events through technology. Hays CISD is one of the fastest-growing districts in the nation, and its partnership with HomeTown has been pivotal during this growth.
“Transitioning to HomeTown helped centralize how the district operates and it was a game changer for logistics and operations, allowing them to sell over 400% more season tickets than in previous years. The outstanding customer support provided by HomeTown has further streamlined their processes, making it easier for both me and our Athletic Secretary, Michelle Richardson.”
Lonnie Jordan, Athletic Director at Plano ISD
Having recently stepped into the role at Plano ISD, Lonnie Jordan brings a wealth of experience in managing athletic programs. With easy access to data and strong customer support, Jordan feels empowered to make informed decisions that benefit the entire athletic program.
“HomeTown has simplified event logistics, allowing for better revenue tracking and reporting. Previously, event management was fraught with uncertainties, but the transition to HomeTown has made the process seamless.”
Jay Govan, Assistant Athletic Director at Northside ISD
Jay Govan has been instrumental in Northside ISD’s transition to digital ticketing, which has significantly improved their operations. With over 15 years in the district, Govan explained that HomeTown’s support was vital in ensuring a smooth transition, allowing Northside ISD to fully embrace digital solutions not only for athletics but also for concessions and other school events.
“The switch helped our district recover lost revenue during critical seasons. The revenue generated has been reinvested in student programs, creating a positive impact throughout the district.”
The Community Connection
A recurring theme among these leaders was the importance of safety and connecting with their communities. Dealing with cash at games not only extended the time needed for counting and reporting, but it also raised significant safety concerns. HomeTown provides consistency and convenience for parents and volunteers involved in various school activities. With platforms like HomeTown, schools can foster a stronger sense of community by making events more accessible and engaging for everyone.
Embracing HomeTown’s Digital Solutions for Safer, Engaging Communities
In today’s digital age, embracing technology is not just an option; it’s a necessity for schools looking to make events a safer place and elevating their events and connecting with their communities. The insights shared by leaders at the THSADA Fall Forum illustrate the transformative power of digital solutions with HomeTown in enhancing engagement, streamlining operations, and fostering community spirit. As schools and districts continue to adapt and grow, HomeTown will undoubtedly play a crucial role in shaping the future of events. Embracing these innovations is essential for creating memorable experiences that resonate with students, families, and the entire community.
