HomeTown Spotlight | December: Bay-Waveland School District

HOMETOWN SPOTLIGHT | DECEMBER 2024

School: Bay-Waveland School District

Athletic Director: Zach Ferry

HomeTown is excited to announce December spotlight, Zach Ferry and Bay-Waveland School District.

ABOUT ZACH

Zach has a background in sports, education, and leadership. After coaching and teaching math at Bay High, he joined the U.S. Navy in 2013, specializing in intelligence and earning an Educational Specialist degree. Returning to education in 2019, he became a Math Instructional Coach, Assistant Principal, and later Athletic Director. He now also serves as Alternative School Principal and Career Technical Director.

How Bay Saint Louis-Waveland School District uses HomeTown?

When Zach became Athletic Director, he quickly identified that many policies were outdated and inefficient. He pushed for change, starting with a switch to digital ticketing using HomeTown, which has been a highly successful decision over the past three years. Now, HomeTown is used for all high school and middle school athletic events, and this year, they are expanding it to include concession sales and events like choir and dance across the district.

"In Mississippi, most schools use [a leading competitor] because it's what the Mississippi High School Activities Association initially promoted. However, I didn’t want to adopt a solution just because "everyone else is doing it." After researching companies, I found that HomeTown Ticketing was a better fit for Bay High School and the Bay-Waveland School District."

Zach’s favorite HomeTown feature

One of Zach’s favorite features of HomeTown is its ease of use and the user-friendly setup. Creating events, managing season passes, generating reports, and handling point-of-sale for products are all streamlined processes. He also appreciates the scan feature, which provides a more secure verification method compared to the self-verification tap used by other digital ticketing solutions.

What Zach hopes to leave behind in his career and to his community

Zach has a 7-year-old son Liam and a 5-year-old daughter Magnolia, so every decision he makes regarding athletics and education is not just about what’s best for his current students but also for future generations. He hopes to leave a legacy of thoughtful, forward-thinking leadership that benefits both the community and its young people.

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