Updated August 2024
Unlock the Full Potential of Your Sports Season with Season Passes and Tickets
Want to make it fast and easy for your most loyal fans to get into every game? HomeTown has the built-in option to sell season passes and season ticket packages to your events. Which one is right for your programs? Season passes and tickets offer numerous benefits for both fans and sports programs, creating a seamless experience and generating revenue.
Season Passes:
Passes provide an easy way for fans to purchase entry to multiple events at one time, while providing you with flexible options. When fans purchase their season pass, they will receive one QR code that can be scanned for entry. The QR code will be valid for one entry to each event within the season and can be stored on a mobile device, printed at home, or stored and accessed via the Fan App. The app will be the best and easiest way to manage their passes and tickets.
Types of Season Passes:
- Single Sport Season Pass: Ideal for fans who follow a particular sport, offering access to all home games for that sport.
- Multi-Sport Season Pass: Perfect for fans who enjoy a variety of sports, providing entry to games across multiple sports or seasons.
- Flex Passes: This pass operates like a stamp card, giving fans and attendees the flexibility to attend a specific number of games across various sports or events.
Season Tickets:
Season ticket packages allow your fans to purchase entry to each game of an athletic season for one price. Season tickets can be sent digitally, with individual tickets for each game that are easily scanned upon entry to ensure each ticket is valid for the correct date. Season tickets are best for fans who want reserved seating, ensuring they can enjoy the game from their preferred spot for every home event. This is particularly popular in high-demand sports where specific seating is crucial.
Convenient Purchasing and Renewals:
HomeTown’s platform allows schools to create and sell season tickets and passes online, through the app, and at door or gate during point of sale. Once the season is over fans can get notifications and renew their passes or tickets before they are available to the public, ensuring they never miss a game and can reserve their preferred seats.
Benefits of Offering Season Passes and Tickets:
- Guaranteed Revenue: Pre-sold passes and tickets ensure revenue before the season starts.
- Enhanced Fan Loyalty: By offering reserved seating, cost effective tickets and passes, and early renewals, schools and athletic departments can build stronger relationships with their fanbase.
- Streamlined Entry: Digital passes and tickets reduce the hassle of game-day entry, allowing fans to access events with ease.
Which one is right for you to offer your fans?
Choosing between a season pass and season tickets depends on your priorities. If you enjoy the flexibility of attending various sports that fits your schedule, a season pass—especially a multi-sport or flex pass—might be the best option. On the other hand, if securing a specific seat for every game is your top priority or providing the experience of having individual tickets per event, then season tickets with reserved seating are the way to go.Schedule a call with someone on our sales team, or connect with your dedicated Client Success representative to learn more about season tickets and passes.
